The number of bank accounts on the market has the potential to lead to confusion for many UK consumers, according to Nationwide Building Society.
The company states that the bank account market is a "jungle" for consumers, with a large number of options potentially meaning that they do not know how to select the right deal.
However, the building society urges UK consumers to be aware that changing to a different provider may not be as complicated a process as they fear, noting it will make every effort to help customers to switch.
According to Nationwide, its bank accounts have a great many benefits, including a low rate of interest on its overdraft and a credit interest that is 40 times higher than some high street banks.
Jeremy Wood, divisional director at Nationwide Building Society, comments: "We urge consumers to take a look at the deal they are receiving from their bank as they may realise there is a better option available to them."
Nationwide also offers an online banking service offering features such as statement checking and bill payment.






